Award-winning nonprofit media in the public interest, serving San Diego's inland region

Award-winning nonprofit media in the public interest, serving San Diego's inland region

Breaking News

Explore What Matters

Stay informed on the issues that shape East County. From local news and emergency alerts, to community celebrations

News Center

Senior resource fair coming to Grossmont Healthcare District on April 23

Printer-friendly version East County News Service April 20, 2026 (La Mesa) — Health advocates from across San Diego County will provide critical resources through the upcoming “Spring into Healthy Living 2026: Senior Conference & Resource Fair” on Thursday, April 23 at Grossmont Healthcare District headquarters. Hosted by the San Diego

News Issues

San Diego Padres nearing record $3.9B sale

Printer-friendly versionEast County News Service Photo courtesy San Diego Padres Facebook page April 20, 2026 (San Diego) — The current owners of the San Diego Padres, the Seidler family, are reportedly in the final stages of an agreement to sell the team to a group led by private equity billionaire José

‘Bill Walton Way’ coming to a street near you in La Mesa

Printer-friendly version The Boys & Girls Club of East County La Mesa Clubhouse honored local basketball star Bill Walton by naming the gym after Walton in 2018. Walton died of colon cancer at age 71 in 2024. Story and photos by Karen Pearlman April 14, 2026 (La Mesa) — Bill Walton, who preferred

Politics

La Mesa City Council votes 5-0 approving e-bike safety pilot program

Printer-friendly versionBy Karen Pearlman  April 16, 2026 (La Mesa) — La Mesa is the latest city in San Diego County seeking to codify strict regulations on electric bicycles, specifically looking to protect riders under 12.  On Tuesday, the La Mesa City Council unanimously voted to establish a new e-bike safety pilot program

Wildfires and Emergencies

Events & Arts

Review of Ethan Talks to Animals: Eat Your Food Fussy Filo, by Nico Waters

Printer-friendly version  Reviewed by Pennell Paugh April 20, 2026 (San Diego) — San Diego author Nico Waters has written a series of books for children. In Ethan Talks to Animals, second grader Ethan can talk to animals. Together with his dog, Chewie, Ethan helps their next-door neighbor’s cat eat his

Visit East County

DESTINATIONS: Borrego and beyond — a beautiful backcountry day

Printer-friendly versionBy Karen Pearlman, with photos by Karen Pearlman and Miriam Raftery Feb. 22, 2026 (San Diego County) — With an early wildflower bloom in Borrego, now is a perfect time for a day trip through San Diego County’s beautiful backcountry, including mountain and desert destinations. Making the pilgrimage to

People

Communities

Features

Review of Ethan Talks to Animals: Eat Your Food Fussy Filo, by Nico Waters

Printer-friendly version  Reviewed by Pennell Paugh April 20, 2026 (San Diego) — San Diego author Nico Waters has written a series of books for children. In Ethan Talks to Animals, second grader Ethan can talk to animals. Together with his dog, Chewie, Ethan helps their next-door neighbor’s cat eat his

Get East County Wildfire, Emergency Alerts

Critical wildfire and emergency notifications delivered instantly.Join Neighbors who stay informed and prepared with our award winning Journalist

Latest Stories

Sponsorship Placement

SECOND ANNUAL LAKE JENNINGS PHOTO CONTEST RUNS THROUGH MARCH

Printer-friendly versionMarch 2, 2013 (San Diego’s East County) –  Photos taken at Lake Jennings during March may be entered in Helix Water District’s Lake Jennings Photo Contest.  Prizes of up to $100 will be awarded in adult and student categories. Photos can be of any aspect of the lake—wildlife, wild flowers, camping, fishing, boating, scenic views.  They can be up

Read More ...

SPRING INTO HEALTHY LIVING: YMCA HOSTS FREE HEALTH FAIR MARCH 20

Printer-friendly versionMarch 2, 2013 (Spring Valley) – Spring Into Healthy Living, a health and wellness fair featuring free health screenings and healthy living information from seniors and community service providers in the East County, will be held from 9 a.m. to noon on Wednesday, March 20 at the McGrath Family YMCA, 12006 Campo Road, Spring Valley. Admission is free, and

Read More ...

PASSAGES: CHRIS KYLE, FORMER NAVY SEAL AND AMERICAN SNIIPER AUTHOR

Printer-friendly version    March 1, 2013 (Alpine) – Former Alpine resident Chris Kyle, who served with Navy Seal Team 3, was gunned down near his home in Dallas, Texas in February by a fellow veteran. This morning, a flag-lowering ceremony was held at De La Fuente Cadillac in El Cajon, where the public joined in commemorating the famed fallen soldier.

Read More ...

CONGRESS PASSES VIOLENCE AGAINST WOMEN ACT

Printer-friendly version   San Diego Republicans drop opposition, vote to pass measure By Miriam Raftery March 1, 2013 (San Diego’s East County) – Two Republican Congressmen from San Diego, Duncan Hunter and Darrell Issa, previously voted against renewal and expansion of the Violence Against Women Act to include protections for Native American, gay and immigrant women. But this week, both

Read More ...

WHAT HAPPENS IF SEQUESTRATION OCCURS ON FRIDAY?

Printer-friendly versionBy Miriam Raftery White House releases list of cuts to California “By God, across-the board cuts are the worst and most cowardly way to approach this situation.” –Senator John McCain (R-AZ) “Are Republicans in Congress really willing to let these cuts fall on our kids’ schools …slash military health care and the Border Patrol …Are they seriously prepared to

Read More ...

PHOTO OF THE WEEK: CORTE MADERA PEAK

Printer-friendly version   March 2, 2013 (San Diego’s East County) — “A beautiful day, and a huge chunk of granite in The East County,” photographer Tom Lemon says of this image he shot of Corte Madera Peak, also known as the “Half Dome of San Diego County” rising majestically above pine trees.  Printer-friendly version

Read More ...

THE CAREGIVERS’ JOURNEY: A LONG AND WINDING PATH

Printer-friendly version   By Marsha Kay Seff March 1, 2013 (San Diego) — Becoming your parents’ parent conjures up pictures of “tangled apron strings.” As a child, the strings seemed well-defined.  You needed your parents and their role was to fulfill your needs.  Now, with your parents aging and leaning increasingly on you, the apron strings are tangled and wound

Read More ...

SAN PASQUAL WINERY’S WINEMAKER’S DINNER MARCH 11

Printer-friendly version   March 1, 2013 (San Diego) – Terra American Bistro will host San Pasqual Winemaker Linda McWilliams on March 11 for a feast prepared by Chef Jeff Rossman to pair with San Pasqual Winery wines.  The cost is $50 per person plus tax and gratuity. The menu will feature items such as Lobster Tapioca, Percini Crusted Sea Scallops

Read More ...

AGENT ORANGE: ONE VETERAN’S STORY

Printer-friendly versionBy Carolyn Ballou, California Department of Veterans Affairs March 1, 2013 (San Diego) — U.S. Air Force veteran, Ohio native, and California resident George Chappell loved classic cars.  In fact, he owned a ’36 Olds and ’67 Chevy, which he occasionally entered into competition. As a surprise for his 59th birthday in 2006, his wife, Sue, gave him a

Read More ...

WARNER SPRINGS PROGRAM TEACHES KIDS AGRICULTURAL SKILLS, PRESERVES WESTERN & NATIVE AMERICAN HERITAGE

Printer-friendly versionBy Miriam Raftery June 1, 2009 (Warner Springs)—“It’s always fun when we get an adult to volunteer to be the cow,” Sherri Freeman quipped, then deftly lassoed a running parent. Nearby, youngsters saddled up on a bucking mechanical horse, ground acorns, studied history of the Butterfield Stage Coach, hiked with an ecologist, visited farm animals, and learned about wild

Read More ...

CLEAN, GREEN MACHINES: ALTERNATIVE FUEL VEHICLES ON SHOW AT STREET SMART SAN DIEGO JUNE 7

Printer-friendly versionJune 1, 2009 (San Diego)—In San Diego, vehicle emissions are the number one cause of greenhouse emissions that cause global warming. Fortunately, a new generation of vehicles powered by alternative fuels now provides cleaner options for us all. Check out the latest innovations in alternative fuel vehicles from showroom models to electric sports cars and scooters at the third

Read More ...

DINO MOUNTAIN ROARS TO LIFE AT THE SAN DIEGO ZOO’S WILD ANIMAL PARK

Printer-friendly versionStory by Marisa Kezirian Photo by Ken Bohn, San Diego Zoo   May 31, 2009 2009 (Escondido)–For a limited time this summer, the San Diego Zoo’s Wild Animal Park offers its exceptional exhibit, Dino Mountain. The mechanical robotic dinosaurs come to life and give viewers a true life experience of being up close and personal with some of the

Read More ...

MARKETING MATTERS: TIPS AND TRICKS FOR BUSINESS SUCCESS AND GROWTH

Printer-friendly versionInternal Customers’ Interaction with External Customers: The Ultimate Marketing Tool By Rama Beerfas June 1, 2009 (San Diego’s East County) –In our previous installment, we looked at how important your internal customers (employees) are to the success of your business. (If you missed it, check it out at http://eastcountymagazine.org/?q=node/986). Of course, no matter how good your relationship is with

Read More ...

PARKWAY PLAZA BECOMES ART GALLERY FOR EAST COUNTY KIDS

Printer-friendly versionBy Gayle Early June 1, 2009 (El Cajon)—Six art pieces selected from each of 87 participating middle and elementary schools were on display at the 19th Annual Kids Art Show last month at Westfield Parkway. Cookies accompanied a reception in the mall, just around the corner from Macy’s. Each artist received a blue ribbon, including Sophia Coseip, whose artwork

Read More ...

EL CAJON LAUNCHES PROGRAM TO PREVENT HOME FORECLOSURES

Printer-friendly versionJune 1, 2009 (El Cajon) If you’re a homeowner in need of help to avoid foreclosure, take heart! Starting today, the City of El Cajon is offering help through a new Homeownership Foreclosure Program (HFP). The HFP Program provides a toolbox of alternatives for low and moderate-income homeowners of properties within the incorporated City of El Cajon who are

Read More ...

SDG&E TEAMS WITH GOOGLE TO PROVIDE ENERGY USAGE DATA TO CUSTOMERS

Printer-friendly versionMay 30, 2009 (San Diego) San Diego Gas & Electric Company (SDG&E) has announced a partnership with Google that, by the end of this year, will enable SDG&E customers to obtain their daily energy usage information via the popular Web site with Google’s new Google PowerMeter gadget (http://www.google.org/powermeter/ ). The data will be made available through SDG&E’s digital smart

Read More ...

IT’S IN THE HOLE! RANCHO SAN DIEGO-JAMUL CHAMBER INVITES YOU TO JOIN GOLF TOURNAMENT JUNE 26—OR SPONSOR A WOUNDED VET TO PLAY

Printer-friendly versionJune 1, 2009 (El Cajon)– The Rancho San Diego Jamul Chamber of Commerce is having its second annual golf tournament and networking event on June 26th. “Come join the fun. Last year’s event was a blast and this year is going to top it,” pledged Valerie Harrison, president. Guests who don’t golf or can’t attend are urged to sponsor

Read More ...

Get Wildfire Alerts & Wildfire Emergency News

Stay ahead of emergencies with real-time notifications delivered directly to your inbox when seconds count.

Partner To ECM

Connect with East County’s most informed and engaged community. Our readers trust ECM for critical news and actively support local businesses.

Our Engaged Audience

Unique Visitors

5 to 10 million hits

per month!

Number of Visitors
0

5 to 10 million hits

per month!

A quarter million visits

each month

Most widely read news site dedicated to

San Diego’s East County

Winner of over 150

journalism awards

“Sponsoring East County Magazine is a great way to reach our loyal and engaged readers, who value organizations and businesses that support nonprofit, independent news in the public interest and wildfire/emergency alerts that keep people safe and informed. Sponsors can choose to underwrite our community news site, support a favorite section or a new special section, underwrite an event, or sponsor our wildfire and emergency alerts.”

Miriam Raftery, Founder of East County Magazine

Thanks To Our Major Sponsors

📬 Subscribe to ECM – 100% Free, Trusted by East County Since 2008

Reviews and Feedback