Thanks To Our Sponsors
Be a sponsor!
Breaking News
Explore What Matters
News Center

With Eric Swalwell’s scandalous implosion, Xavier Becerra surges in race for California governor
Printer-friendly versionBy Dan Walters This story was originally printed in CalMatters, the only nonprofit newsroom devoted solely to covering statewide issues that affect all Californians. Sign up for WeeklyMatters for a Saturday morning digest of the latest news and commentary from the Golden State. This story is part of California Voices, a commentary

Crest residents urged to take action against wildfire risks with free Home Assessment Program
Printer-friendly versionBy Morgan Dioli and Diana Griffin April 21, 2026 (Crest) – The Crest community is stepping up wildfire preparedness efforts by participating in the Fire Safe Council of San Diego County’s 2026 Home Assessment Program. It’s a free, voluntary service designed to help residents reduce wildfire risks and improve
News Issues

San Diego Padres nearing record $3.9B sale
Printer-friendly versionEast County News Service Photo courtesy San Diego Padres Facebook page April 20, 2026 (San Diego) — The current owners of the San Diego Padres, the Seidler family, are reportedly in the final stages of an agreement to sell the team to a group led by private equity billionaire José

‘Bill Walton Way’ coming to a street near you in La Mesa
Printer-friendly version The Boys & Girls Club of East County La Mesa Clubhouse honored local basketball star Bill Walton by naming the gym after Walton in 2018. Walton died of colon cancer at age 71 in 2024. Story and photos by Karen Pearlman April 14, 2026 (La Mesa) — Bill Walton, who preferred
Politics

With Eric Swalwell’s scandalous implosion, Xavier Becerra surges in race for California governor
Printer-friendly versionBy Dan Walters This story was originally printed in CalMatters, the only nonprofit newsroom devoted solely to covering statewide issues that affect all Californians. Sign up for WeeklyMatters for a Saturday morning digest of the latest news and commentary from the Golden State. This story is part of California Voices, a commentary

La Mesa City Council votes 5-0 approving e-bike safety pilot program
Printer-friendly versionBy Karen Pearlman April 16, 2026 (La Mesa) — La Mesa is the latest city in San Diego County seeking to codify strict regulations on electric bicycles, specifically looking to protect riders under 12. On Tuesday, the La Mesa City Council unanimously voted to establish a new e-bike safety pilot program
Wildfires and Emergencies

Crest residents urged to take action against wildfire risks with free Home Assessment Program
Printer-friendly versionBy Morgan Dioli and Diana Griffin April 21, 2026 (Crest) – The Crest community is stepping up wildfire preparedness efforts by participating in the Fire Safe Council of San Diego County’s 2026 Home Assessment Program. It’s a free, voluntary service designed to help residents reduce wildfire risks and improve

Cal State University San Marcos and nearby homes evacuated due to brush fire
East County Wildfire & Emergency Alerts April 5, 2026 (San Marcos) – The #MoreeFire in San Marcos has led to evacuations, including the California State…
Events & Arts

Book review:The Mission at Home: Navigating Military Assignments, TRICARE, Education, Benefits and Everyday Life with Your Child on the Autism Spectrum
Printer-friendly version Book by Jaime B. & Elizabeth Tracy Parent Reviewed by Pennell Paugh April 20, 2026 (San Diego) – Local authors Jaime and Elizabeth Parent have written a major reference for persons who have disabilities, with particular focus on those who have autism. While the book specifically addresses the

Review of Ethan Talks to Animals: Eat Your Food Fussy Filo, by Nico Waters
Printer-friendly version Reviewed by Pennell Paugh April 20, 2026 (San Diego) — San Diego author Nico Waters has written a series of books for children. In Ethan Talks to Animals, second grader Ethan can talk to animals. Together with his dog, Chewie, Ethan helps their next-door neighbor’s cat eat his
Visit East County

DESTINATIONS: Borrego and beyond — a beautiful backcountry day
Printer-friendly versionBy Karen Pearlman, with photos by Karen Pearlman and Miriam Raftery Feb. 22, 2026 (San Diego County) — With an early wildflower bloom in Borrego, now is a perfect time for a day trip through San Diego County’s beautiful backcountry, including mountain and desert destinations. Making the pilgrimage to

We need your help! We have more news tips for East County issues than our budget can cover
Printer-friendly versionLast year tapped our resources at East County Magazine more than any on record, with so many major news stories. This year, we’ve had requests from readers to cover lots of important local issues, but costs have soared with inflation. We need your help to report on local news
People

Eight local women Honored at Soroptimist’s annual “Live Your Dream” Awards Celebration
Printer-friendly versionSoroptimist International of Valley de Oro recognizes women overcoming extraordinary obstacles to build better lives through education By Henri Migala Photo: Soroptimist Live Your Dream Award winners. Seated (left to right): Dr. Peggy Fischer, DVM, Valley de Oro Club Chair; Tenisha Back row (left to right): Sue Bucheman (member);

Donate to help pets in need at Alpine Pet Food and Supply Drive April 4
East County News Service March 14, 2026 (Alpine) – Dog and cat food, treats, grooming supplies, new pet toys, feeding bowls, beds, blankets, crates/carriers, leashes,…
Communities

Crest residents urged to take action against wildfire risks with free Home Assessment Program
Printer-friendly versionBy Morgan Dioli and Diana Griffin April 21, 2026 (Crest) – The Crest community is stepping up wildfire preparedness efforts by participating in the Fire Safe Council of San Diego County’s 2026 Home Assessment Program. It’s a free, voluntary service designed to help residents reduce wildfire risks and improve

Eight local women Honored at Soroptimist’s annual “Live Your Dream” Awards Celebration
Printer-friendly versionSoroptimist International of Valley de Oro recognizes women overcoming extraordinary obstacles to build better lives through education By Henri Migala Photo: Soroptimist Live Your Dream Award winners. Seated (left to right): Dr. Peggy Fischer, DVM, Valley de Oro Club Chair; Tenisha Back row (left to right): Sue Bucheman (member);
Features

Book review:The Mission at Home: Navigating Military Assignments, TRICARE, Education, Benefits and Everyday Life with Your Child on the Autism Spectrum
Printer-friendly version Book by Jaime B. & Elizabeth Tracy Parent Reviewed by Pennell Paugh April 20, 2026 (San Diego) – Local authors Jaime and Elizabeth Parent have written a major reference for persons who have disabilities, with particular focus on those who have autism. While the book specifically addresses the

Review of Ethan Talks to Animals: Eat Your Food Fussy Filo, by Nico Waters
Printer-friendly version Reviewed by Pennell Paugh April 20, 2026 (San Diego) — San Diego author Nico Waters has written a series of books for children. In Ethan Talks to Animals, second grader Ethan can talk to animals. Together with his dog, Chewie, Ethan helps their next-door neighbor’s cat eat his
What East County Topic Matters Most to You?
Get East County Wildfire, Emergency Alerts
Latest Stories
Sponsorship Placement
AVOID THESE HOLIDAY HAZARDS
Printer-friendly versionDecember 1, 2012 (San Diego’s East County)–Heartland Fire & Rescue and Rady Children’s Hospital offer the following advice to keep you and your family safe this holiday season. Burns: The typical burn injury seen during the holidays is a scald. When adults enjoy hot liquids during colder weather, a small child may reach up for your cup and spill
PHOTOS OF THE WEEK: SILENT BEAUTY
Printer-friendly version December 1, 2012 (San Diego’s East County) – Melody Ponchot has provided us with a dazzling set of photographs that are a study in contrasts, some shot in the snow-covered rural landscape around her home in Boulevard, others taken at Valley of the Moon, a boulder-strewn terrain east of Jacumba. In both places, there is tranquility in the
LAWYERS CLUB TO HONOR JUDICIARY IN EAST AND NORTH COUNTIES
Printer-friendly versionDecember 1, 2012 (San Diego) — Lawyers Club of San Diego will host two special events to honor the judiciary of East and North Counties. Lawyers Club, a bar association founded in 1972 with the mission “to advance the status of women in the law and society,” now has more than 1000 members and celebrated its 40th anniversary this
EDITORIAL: FAR EAST PROJECT PRESENTS SKEWED VIEW OF EAST COUNTY
Printer-friendly versionBy Miriam Raftery, Editor December 1, 2012 (San Diego’s East County)–I looked forward to a debut last night of the Far East Project, which promised to showcase photos, art, poetry and essays telling the stories of East County. Sadly, the resulting book, The Far East Project: Everything Just as it is, fails to live up to its promises to
CHAMBER HOLIDAY MIXER TO HELP TOYS FOR TOTS DECEMBER 6
Printer-friendly versionDecember 1, 2012 (Poway)—This year’s Holiday Mixer, hosted by the Poway Chamber of Commerce, will be at The Brigantine Seafood Restaurant on December 6 from 5:30-7:30 p.m. The Chamber invites all members of the Poway business community to mingle and build business at this festive event. The Brigantine Seafood is located at 13445 Poway Road, Poway, CA 92064. Holiday
ACOUSTIC SHOWCASE FEATURES FREE CONCERTS IN DECEMBER
Printer-friendly versionDecember 1, 2012 (San Diego) – The fall series of the San Diego County Library Acoustic Showcase continues in December with concerts taking place throughout the month. The series offers a variety of some of San Diego’s very best singer/songwriters, folk music performers and story tellers. The concerts are all free to the community. Schedule: December 2 – 2:00
BUSINESS AFTER HOURS HOLIDAY MIXER DEC. 12
Printer-friendly versionDecember 1, 2012 (El Cajon) – East County Chamber of Commerce and Team KIA of El Cajon host the annual Business After Hours Holiday Mixer on December 12 from 5 – 7 p.m. at Team KIA of El Cajon, 541 N. Johnson Ave., El Cajon. Stop by for heavy hors d’oeuvres, cocktails, holiday music and lucrative business networking. Admission
EAST COUNTY CHAMBER’S FIRST FRIDAY BREAKFAST IS DEC. 7
Printer-friendly versionDecember 1, 2012 (Alpine) – East County Chamber of Commerce’s last First Friday Breakfast of 2012 will be held December 7 at 7:15 a.m. at Viejas Casino, 5000 Willows Rd., Alpine. The East County Toy & Food Drive will be showcased to highlight how many underserved families benefit each year from the charity and community spirit of East County
test
Printer-friendly versionhttp://www.youtube.com/watch?v=auDPXaadNmo Printer-friendly version
TWO EAST COUNTY SCHOOL DISTRICTS WIN “FARM TO SCHOOL” GRANTS
Printer-friendly version November 30, 2012 (San Diego’s East County) – Julian Union School District and Lemon Grove School District are among six California school districts and a community organization that have collectively won nearly $336,000 in U.S. Department of Agriculture Farm to School Grants. The funding is designed to help students understand the food they eat in school cafeterias often
“Delana’s Dirty Pizza” Wins Charity Cook-Off at New Sammy’s in La Mesa
Printer-friendly versionIf you’re a fan of Sammy’s Wood-fired Pizza, check out "Delana’s Dirty Pizza" featured on the menu through mid-September. The creation concocted by Delana Bennett of Star 94.1 radio’s “Jeff and Jer Showgram” was judged the winner during a charity cook-off held August 13th to kick off the grand opening of Sammy’s newest location in the La Mesa Trolley
The Will Power Report – Solar Roofs
Printer-friendly version Nothing but the Truth! By Will Power The real unemployment rate in the U.S. is over 7%. Many people have stopped looking for jobs. Particularly hard hit is the construction business, due to the mortgage meltdown. The thin-film solar panel business needs a government subsidy and tax breaks for homeowners who install prefab solar panels. The new laser-deposited

Still No County Fire Department Five Years After Cedar Blaze
Printer-friendly version Still No County Fire Department Five Years After Cedar Blaze By E.A. Barrera “Given the existing high-risk conditions that are projected to continue into the future, destructive firestorms will certainly occur again. Yet, even armed with this knowledge and after the Cedar Fire wake-up call, the San Diego region is woefully unprepared.” — San Diego County Grand
Faith, Science and Anti-Catholicism: “THE X-FILES: I WANT TO BELIEVE”
Printer-friendly versionBy E.A. Barrera Courtesy of 20th Century Fox. “It is the glory of God to conceal a thing: but the honor of kings is to search out a matter.” Proverbs 25:2 King James Bible “THE X-FILES: I WANT TO BELIEVE” is a solid, if not often campy thriller involving the nightmares and paranoia many science-fiction fans crave. The
COMING SOON!
Printer-friendly versionNews, views and resources to improve communities in San Diego’s eastern region* Local and regional news Award-winning team of journalists Wildfire/emergency alerts National news links Best of East County (highlights attractions and activities) Calendar of events (concerts, shows, festivals and more) East County Eater restaurant reviews Lively and informative features Columns and editorials representing diverse voices Voter information People
Get Wildfire Alerts & Wildfire Emergency News
Partner To ECM
Our Engaged Audience
5 to 10 million hits
per month!
5 to 10 million hits
per month!
A quarter million visits
each month
Most widely read news site dedicated to
San Diego’s East County
Winner of over 150
journalism awards
“Sponsoring East County Magazine is a great way to reach our loyal and engaged readers, who value organizations and businesses that support nonprofit, independent news in the public interest and wildfire/emergency alerts that keep people safe and informed. Sponsors can choose to underwrite our community news site, support a favorite section or a new special section, underwrite an event, or sponsor our wildfire and emergency alerts.”
— Miriam Raftery, Founder of East County Magazine
Community Links
📬 Subscribe to ECM – 100% Free, Trusted by East County Since 2008
- Emergency alerts
- Breaking news
- No spam ever