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With Eric Swalwell’s scandalous implosion, Xavier Becerra surges in race for California governor
Printer-friendly versionBy Dan Walters This story was originally printed in CalMatters, the only nonprofit newsroom devoted solely to covering statewide issues that affect all Californians. Sign up for WeeklyMatters for a Saturday morning digest of the latest news and commentary from the Golden State. This story is part of California Voices, a commentary

Crest residents urged to take action against wildfire risks with free Home Assessment Program
Printer-friendly versionBy Morgan Dioli and Diana Griffin April 21, 2026 (Crest) – The Crest community is stepping up wildfire preparedness efforts by participating in the Fire Safe Council of San Diego County’s 2026 Home Assessment Program. It’s a free, voluntary service designed to help residents reduce wildfire risks and improve
News Issues

San Diego Padres nearing record $3.9B sale
Printer-friendly versionEast County News Service Photo courtesy San Diego Padres Facebook page April 20, 2026 (San Diego) — The current owners of the San Diego Padres, the Seidler family, are reportedly in the final stages of an agreement to sell the team to a group led by private equity billionaire José

‘Bill Walton Way’ coming to a street near you in La Mesa
Printer-friendly version The Boys & Girls Club of East County La Mesa Clubhouse honored local basketball star Bill Walton by naming the gym after Walton in 2018. Walton died of colon cancer at age 71 in 2024. Story and photos by Karen Pearlman April 14, 2026 (La Mesa) — Bill Walton, who preferred
Politics

With Eric Swalwell’s scandalous implosion, Xavier Becerra surges in race for California governor
Printer-friendly versionBy Dan Walters This story was originally printed in CalMatters, the only nonprofit newsroom devoted solely to covering statewide issues that affect all Californians. Sign up for WeeklyMatters for a Saturday morning digest of the latest news and commentary from the Golden State. This story is part of California Voices, a commentary

La Mesa City Council votes 5-0 approving e-bike safety pilot program
Printer-friendly versionBy Karen Pearlman April 16, 2026 (La Mesa) — La Mesa is the latest city in San Diego County seeking to codify strict regulations on electric bicycles, specifically looking to protect riders under 12. On Tuesday, the La Mesa City Council unanimously voted to establish a new e-bike safety pilot program
Wildfires and Emergencies

Crest residents urged to take action against wildfire risks with free Home Assessment Program
Printer-friendly versionBy Morgan Dioli and Diana Griffin April 21, 2026 (Crest) – The Crest community is stepping up wildfire preparedness efforts by participating in the Fire Safe Council of San Diego County’s 2026 Home Assessment Program. It’s a free, voluntary service designed to help residents reduce wildfire risks and improve

Cal State University San Marcos and nearby homes evacuated due to brush fire
East County Wildfire & Emergency Alerts April 5, 2026 (San Marcos) – The #MoreeFire in San Marcos has led to evacuations, including the California State…
Events & Arts

Book review:The Mission at Home: Navigating Military Assignments, TRICARE, Education, Benefits and Everyday Life with Your Child on the Autism Spectrum
Printer-friendly version Book by Jaime B. & Elizabeth Tracy Parent Reviewed by Pennell Paugh April 20, 2026 (San Diego) – Local authors Jaime and Elizabeth Parent have written a major reference for persons who have disabilities, with particular focus on those who have autism. While the book specifically addresses the

Review of Ethan Talks to Animals: Eat Your Food Fussy Filo, by Nico Waters
Printer-friendly version Reviewed by Pennell Paugh April 20, 2026 (San Diego) — San Diego author Nico Waters has written a series of books for children. In Ethan Talks to Animals, second grader Ethan can talk to animals. Together with his dog, Chewie, Ethan helps their next-door neighbor’s cat eat his
Visit East County

DESTINATIONS: Borrego and beyond — a beautiful backcountry day
Printer-friendly versionBy Karen Pearlman, with photos by Karen Pearlman and Miriam Raftery Feb. 22, 2026 (San Diego County) — With an early wildflower bloom in Borrego, now is a perfect time for a day trip through San Diego County’s beautiful backcountry, including mountain and desert destinations. Making the pilgrimage to

We need your help! We have more news tips for East County issues than our budget can cover
Printer-friendly versionLast year tapped our resources at East County Magazine more than any on record, with so many major news stories. This year, we’ve had requests from readers to cover lots of important local issues, but costs have soared with inflation. We need your help to report on local news
People

Eight local women Honored at Soroptimist’s annual “Live Your Dream” Awards Celebration
Printer-friendly versionSoroptimist International of Valley de Oro recognizes women overcoming extraordinary obstacles to build better lives through education By Henri Migala Photo: Soroptimist Live Your Dream Award winners. Seated (left to right): Dr. Peggy Fischer, DVM, Valley de Oro Club Chair; Tenisha Back row (left to right): Sue Bucheman (member);

Donate to help pets in need at Alpine Pet Food and Supply Drive April 4
East County News Service March 14, 2026 (Alpine) – Dog and cat food, treats, grooming supplies, new pet toys, feeding bowls, beds, blankets, crates/carriers, leashes,…
Communities

Crest residents urged to take action against wildfire risks with free Home Assessment Program
Printer-friendly versionBy Morgan Dioli and Diana Griffin April 21, 2026 (Crest) – The Crest community is stepping up wildfire preparedness efforts by participating in the Fire Safe Council of San Diego County’s 2026 Home Assessment Program. It’s a free, voluntary service designed to help residents reduce wildfire risks and improve

Eight local women Honored at Soroptimist’s annual “Live Your Dream” Awards Celebration
Printer-friendly versionSoroptimist International of Valley de Oro recognizes women overcoming extraordinary obstacles to build better lives through education By Henri Migala Photo: Soroptimist Live Your Dream Award winners. Seated (left to right): Dr. Peggy Fischer, DVM, Valley de Oro Club Chair; Tenisha Back row (left to right): Sue Bucheman (member);
Features

Book review:The Mission at Home: Navigating Military Assignments, TRICARE, Education, Benefits and Everyday Life with Your Child on the Autism Spectrum
Printer-friendly version Book by Jaime B. & Elizabeth Tracy Parent Reviewed by Pennell Paugh April 20, 2026 (San Diego) – Local authors Jaime and Elizabeth Parent have written a major reference for persons who have disabilities, with particular focus on those who have autism. While the book specifically addresses the

Review of Ethan Talks to Animals: Eat Your Food Fussy Filo, by Nico Waters
Printer-friendly version Reviewed by Pennell Paugh April 20, 2026 (San Diego) — San Diego author Nico Waters has written a series of books for children. In Ethan Talks to Animals, second grader Ethan can talk to animals. Together with his dog, Chewie, Ethan helps their next-door neighbor’s cat eat his
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HUNDREDS FLOCK TO JULIAN BLUEGRASS FESTIVAL
Printer-friendly versionBy Miriam Raftery September 21, 2008 (JULIAN) – “We’ve had at least 500 people here so far,” Dick Thilken, president of the Julian Lions Club said of the 38th annual Julian Bluegrass Festival on Sunday afternoon, September 21st. “Each day we’ve had six musical groups playing.” Besides officially scheduled acts, players from various areas joined in for some impromptu
PHOTOS FROM OUR READERS & STAFF
Printer-friendly versionOctober 1, 2008 (EAST COUNTY) – BEST PICS FROM EAST COUNTY LAST MONTH Printer-friendly version
ALPINE BUSINESS NETWORKING ASSOCATION LAUNCHED
Printer-friendly version September 30, 2008 (ALPINE) – More than 50 business owners gathered at the Liar’s Club restaurant in Alpine Aug. 21 to celebrate the launch of the Alpine Business Networking Association ABNA). “`Fun in marketing’ is the key phrase to describe this organization,” said Greg Fox, president of ABNA. “What we are about is promoting the personal interaction of
PEOPLE POWER – WORLD’S LAST CASES OF POLIO?
Printer-friendly versionLocal Rotary Members Strive to End Global Scourge By Miriam Raftery October 1, 2008 (San Diego’s East County) — Polio, once the most dreaded childhood disease which killed or paralyzed millions of people, may soon be eradicated worldwide – and members of local Rotary chapters are eagerly pitching in to rid the globe of this silent killer. Since the
THE ROLLING REVIEWER – AN ANTIQUE STORY
Printer-friendly versionBy Janelle Eckardt October 1, 2008 (La Mesa) — When considering a place and/or attraction in the East County to highlight from my perspective as a 20-something woman in a wheelchair, La Mesa’s long row of antique shops didn’t immediately rank high on my list. This is not to say that I don’t appreciate the fine crafts of generations
IN SEARCH OF THE GREAT PUMPKIN
Printer-friendly versionOur Guide to East County Pumpkin Patches Article and photos By Daisy Sharrock Leon Thompson. Bear Padilla checks out pumpkins at Bates Nut Farm. There is something wonderful about autumn. Even here in East County, where the temperature dips only a fraction compared to much of the country, you can still feel a tinge of crisp coolness ushering in
EDITORIAL – BLUETOOTH BLUES
Printer-friendly versionBy Miriam Raftery October 1, 2008 (San Diego’s East County) Legislators who voted to ban cell phone usage while driving obviously never tried communicating via a a hands-free device while traversing East County’s back roads and byways, where even normal cell phone service is spotty at best and often non-existent. I’m certain that if these do-gooders in Sacramento had
People Power – On the Trail With the Rock “Doc”: Bringing Natural Science to Reservation Children
Printer-friendly versionBy Miriam Raftery October 1, 2008 (Mesa Grande reservation) – Bouncing down a dusty dirt road with hairpin turns so narrow that we have to honk our horn to warn oncoming drivers, we descend past Lake Sutherland into a deep gorge. We emerge in a hidden valley—home of the lower Mesa Grande Indian reservation. The most remote tribal village
A PURR-FECT PLACE
Printer-friendly versionAt new Tiger Trails haven in Alpine, rescued tigers run, swim for first time By Miriam Raftery September 17, 2008 (ALPINE) – Q: What happens when you take four captive-bred tigers and turn them loose in a facility large enough for them to run freely for the first time? A: A cat-aclysmic event complete with romping, frolicking and caterwauling,
GOOD MONEY: MARKET CRISIS? 10 THINGS YOU SHOULD DO NOW!
Printer-friendly versionGOOD MONEY: Your guide to profitable and socially responsible investing By Judith L. Seid, CFP ® October 1, 2008 (La Mesa) — The crisis on Wall Street caused by the bursting of the real-estate bubble has now lasted 13 months and has caused far more damage than analysts initially forecast. Three of the five biggest American investment banks have

Randy Robinson to be honored on Feb. 13
Photo and story by Karen Pearlman Feb. 12, 2026 (El Cajon) — East County’s education and basketball communities are going to gather on Feb. 13…

County approves new traffic signals, road improvements and filtration project
By Donna Durckel, County of San Diego Communications Office Photo: rendering of final road improvements February 12, 2026 (San Diego) – The Board of Supervisors…

Treasure hunters wanted at Parkway Collectibles event
Printer-friendly versionEast County News Service Feb. 12, 2026 (El Cajon) — Whether you are hunting for a rare holographic Pokémon Charizard or looking to add the latest vaulted Funko Pop to your shelf, Parkway Plaza is the place to be later this month. Parkway Collectibles, the monthly pop-up event hosted by The Coin Toss, is set to return from 11 a.m. to 7

Treasure hunters wanted at Parkway Collectibles event
East County News Service Feb. 12, 2026 (El Cajon) — Whether you are hunting for a rare holographic Pokémon Charizard or looking to add the…

Supervisors OK updating ordinance for amplified music at boutique wineries
Grapes at Sierra Roble Winery in Warner Springs Photo and story by Karen Pearlman Feb. 11, 2026 (San Diego County) — The silence will at…

County approves new traffic signals, road improvements and filtration project
Printer-friendly versionBy Donna Durckel, County of San Diego Communications Office Photo: rendering of final road improvements February 12, 2026 (San Diego) – The Board of Supervisors approved three major infrastructure projects to improve safety, mobility and sustainability in unincorporated communities: new traffic signals in Lakeside and Fallbrook, road upgrades in Valley Center and a stormwater filtration project in Fallbrook. New Traffic Signals

Alcohol a factor in head-on crash in Crest that killed Ramona woman, 72
Printer-friendly versionEast County News Service Photo via San Diego Fire Protection District February 12, 2026 (Crest) – A Ramona woman, 72, has died of injuries sustained in a head-on crash that occurred February 11 in the Crest area of unincorporated El Cajon. An El Cajon woman, 30, driving a 2011 Chevrolet Silverado eastbound on La Cresta Road east of Coyote

Supervisors OK updating ordinance for amplified music at boutique wineries
Printer-friendly versionGrapes at Sierra Roble Winery in Warner Springs Photo and story by Karen Pearlman Feb. 11, 2026 (San Diego County) — The silence will at last be broken at some of East County’s smallest vineyards. The San Diego County Board of Supervisors on Wednesday voted unanimously to amend the County Zoning Ordinance, allowing amplified live music at boutique wineries. The decision

Court finds San Diego rodeo practices ‘cruel,’ ‘illegal’
Bucking bronco horse at Calgary Stampede; Creative Commons image by SA 3.0 via Wikipedia By Karen Pearlman Feb. 11, 2026 (San Diego) — In a…

San Diego FC preparing for 2nd MLS season while still hot in Concacaf play
Photo courtesy SDFC By Karen Pearlman Feb. 11, 2026 (San Diego) — Fresh off a victory in Mexico City, San Diego FC is shifting its…
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