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MARKETING MATTERS: TIPS AND TRICKS FOR BUSINESS SUCCESS AND GROWTH

Printer-friendly versionInternal Customers’ Interaction with External Customers: The Ultimate Marketing Tool By Rama Beerfas June 1, 2009 (San Diego’s East County) –In our previous installment, we looked at how important your internal customers (employees) are to the success of your business. (If you missed it, check it out at http://eastcountymagazine.org/?q=node/986). Of course, no matter how good your relationship is with

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PARKWAY PLAZA BECOMES ART GALLERY FOR EAST COUNTY KIDS

Printer-friendly versionBy Gayle Early June 1, 2009 (El Cajon)—Six art pieces selected from each of 87 participating middle and elementary schools were on display at the 19th Annual Kids Art Show last month at Westfield Parkway. Cookies accompanied a reception in the mall, just around the corner from Macy’s. Each artist received a blue ribbon, including Sophia Coseip, whose artwork

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EL CAJON LAUNCHES PROGRAM TO PREVENT HOME FORECLOSURES

Printer-friendly versionJune 1, 2009 (El Cajon) If you’re a homeowner in need of help to avoid foreclosure, take heart! Starting today, the City of El Cajon is offering help through a new Homeownership Foreclosure Program (HFP). The HFP Program provides a toolbox of alternatives for low and moderate-income homeowners of properties within the incorporated City of El Cajon who are

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SDG&E TEAMS WITH GOOGLE TO PROVIDE ENERGY USAGE DATA TO CUSTOMERS

Printer-friendly versionMay 30, 2009 (San Diego) San Diego Gas & Electric Company (SDG&E) has announced a partnership with Google that, by the end of this year, will enable SDG&E customers to obtain their daily energy usage information via the popular Web site with Google’s new Google PowerMeter gadget (http://www.google.org/powermeter/ ). The data will be made available through SDG&E’s digital smart

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IT’S IN THE HOLE! RANCHO SAN DIEGO-JAMUL CHAMBER INVITES YOU TO JOIN GOLF TOURNAMENT JUNE 26—OR SPONSOR A WOUNDED VET TO PLAY

Printer-friendly versionJune 1, 2009 (El Cajon)– The Rancho San Diego Jamul Chamber of Commerce is having its second annual golf tournament and networking event on June 26th. “Come join the fun. Last year’s event was a blast and this year is going to top it,” pledged Valerie Harrison, president. Guests who don’t golf or can’t attend are urged to sponsor

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SCHOLARSHIPS OFFERED FOR DISABLED STUDENTS IN I.T. ONLINE TRAINING

Printer-friendly versionMay 29, 2009 (San Diego)—“We will be awarding 20 scholarships for our second class, which is scheduled to begin at the end of July,” said Cindy Lennon, special projects coordinator for Able-Disabled Advocacy. “Applications are due on June 15th.” So far, 19 students have signed up in six tracks for online IT training. Students are now being recruited for

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NEW VETERANS’ CEMETERY APPROVED AT MIRAMAR, MAY OPEN BY LATE 2010

Printer-friendly versionMay 29, 2009 (San Diego) – Congressman Bob Filner, Chairman of the House Veterans’ Affairs Committee, announced today that the Department of Veterans Affairs has chosen a San Diego firm, Van Dyke Landscape Associates, to design a newly-approved Miramar Satellite Cemetery. “Progress at last!” said Congressman Filner, who chairs the House Committee on Veterans Affairs. “We need to move

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SEMPRA ENERGY UTILITIES EARNS TOP RANK IN NATIONAL CUSTOMER SATISFACTION SURVEY–BUT SOME LOCAL RATEPAYERS EXPRESS SHOCK AND DISSATISFACTION

Printer-friendly versionMay 28, 2009 (San Diego) – Sempra Energy’s California utilities, Southern California Gas Co. (The Gas Company) and San Diego Gas & Electric (SDG&E), rank No. 1 in customer satisfaction among the largest U.S. investor-owned energy utilities, according to a recent survey by the American Customer Satisfaction Index (ACSI). But some local ratepayers expressed shock at that report, citing

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LA MESA OFFERS FREE DISPOSAL OF HOUSEHOLD HAZARDOUS WASTES & ELECTRONICS

Printer-friendly versionJune 1, 2009 (La Mesa)–If your household has hazardous wastes, the City of La Mesa and California Integrated Waste Management Board have teamed up to offer free pickup and disposal on June 6, July 18, August 29, October 10 and November 21. The City is also giving away a free nontoxic thermometer to any resident who brings in a

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BUG BOMBS CAUSE FIRE THAT DESTROYS TRAILER HOME IN EL CAJON

Printer-friendly version   July 9, 2009 (El Cajon)–At 5:15 p.m. this evening El Cajon Fire crews responded to reports of a trailer home fire at the Chieftain Trailer Park, located at 187 Ballard, space number 48-B in El Cajon. Upon arrival firefighters found the trailer home engulfed. About 15 firefighters had the fire extinguished in about ten minutes, preventing damage

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NEW PROGRAM NOTIFIES VICTIMS WHEN PRISONERS ARE DUE FOR RELEASE, TRANSFER, OR ESCAPE

Printer-friendly versionVictim Information and Notification Everyday (V.I.N.E.)   July 10, 2009 (San Diego)– In June of 2009, the San Diego County Sheriff’s Department became a participant in the VINE (Victim Information and Notification Everyday) program. VINE is a free service to the public and provides notification when significant changes occur to an inmate’s custody status. This service has been introduced

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JOHN DEAN, FORMER WHITE HOUSE COUNSEL DURING WATERGATE, TO SPEAK IN LA MESA AUGUST 5

Printer-friendly version  July 10, 2009 (La Mesa) – John Dean, the former White House lawyer under President Richard Nixon during the Watergate scandal, will speak August 5th at the La Mesa Community Center. The event, co-sponsored by the Eastlake–Bonita Democratic Club and La Mesa–Foothills Democratic Club, is free and open to all people.   Dean’s publisher will be issuing an

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BUG BOMBS CAUSE FIRE THAT DESTROYS TRAILER HOME IN EL CAJON

Printer-friendly version  July 9, 2009 (El Cajon)–At 5:15 p.m. this evening El Cajon Fire crews responded to reports of a trailer home fire at the Chieftain Trailer Park, located at 187 Ballard, space number 48-B in El Cajon. Upon arrival firefighters found the trailer home engulfed. About 15 firefighters had the fire extinguished in about ten minutes, preventing damage to

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HUNTER TO HOLD VIDEO TOWN HALL TUESDAY; HEALTHCARE REFORM TOPS AGENDA

Printer-friendly version   July 12, 2009 (Washington D.C.) – Congressman Duncan Hunter (R-Alpine) whose district includes most of East County, will hold a video town hall meeting on Tuesday, July 14th at 6:30 p.m. Pacific Standard Time. To participate, click the “video townhall meeting” link on his website Tuesday evening (http://www.hunter.house.gov/). This event was previously scheduled for the end of

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POWERLINK MAY HINGE ON CLEVELAND NATIONAL FOREST SUPERVISOR: Attorney for 3 Community and Environmental Groups Sends Legal Notice to Metz; Metz Speaks With East County Magazine

Printer-friendly version  By Miriam Raftery July 9, 2009 (San Diego, Calif.)- An attorney for three community and environmental groups sent a letter today urging Cleveland National Forest Supervisor William Metz to reject construction of the Sunrise Powerlink transmission line project across the forest. The letter describes in detail numerous legal conflicts between Powerlink and the Forest’s overarching management plan. The

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GUHSD TRUSTEES TO HELIX: CHANGE BOARD POLICIES TO PREVENT SEXUAL MISCONDUCT, OR LOSE CHARTER

Printer-friendly version By Miriam Raftery   July 8, 2009 (El Cajon)—By a 5-0 vote, Grossmont Union High School District trustees approved a notice of intent to revoke the charter for Helix High School. Superintendent Bob Collins (photo, left) and the trustees made clear that Helix must change the makeup of its governing board and improve procedures to protect students from

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MARKETING MATTERS: TIPS AND TRICKS FOR BUSINESS SUCCESS AND GROWTH

Printer-friendly version Planning for Effective Marketing   By Rama Beerfas   July 1, 2009 (San Diego’s East County)—It takes many different components coming together to make a marketing campaign successful: a defined target market, an understanding of that target market, a “SMART” goal, a cohesive campaign, and, most importantly, planning. One of the biggest mistakes I see when my clients

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HEALTHCARE REFORM MOVEMENT GAINS TRACTION LOCALLY

Printer-friendly version   By Miriam Raftery   June 28, 2009 (San Diego)— Last week, President Barack Obama presented his “prescription for America” (http://abcnews.go.com/Politics/story?id=7922187&page=1). The President aims to create a public option for a government healthcare program similar to Medicare that would compete against private insurance companies.   As debate in Washington D.C. heats up, local advocates are speaking out, holding

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